Tips & Resources: Design Overview

There’s a wide range of information available about design on the web and in books, but here are a few introductory articles and tools to get you started.

Understanding Image Files for Print and Web

When you have to provide images for a design project, suddenly you find yourself scrambling for answers to questions you may not understand…What’s the required resolution? Should it be a TIFF or a JPG? And is it CMYK or RGB?

If this all sounds like alphabet soup, read on. Read more

Design Principles

When we set out to design a piece, after understanding its purpose and the intended audiences, we work with a set of compositional principles to develop and evaluate our work from a visual standpoint. There are five main principles: balance, proportion, contrast, unity and sequence. Read more

Identity Worksheets

Knowing who you are and how you compare and relate to your peers or competitors is key to developing a successful identity. Read more

How to Work with a Designer

At Triangle Park, we are committed to a collaborative process in which your organization is clearly represented in your product. Over the years, we’ve found that the most successful projects are based in a good professional relationship, and a specific set of factors guarantees that type of relationship. Read more